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Marketing 4815 Library Guide: Business Databases

BUSINESS DATABASES: FINDING ARTICLES & BUSINESS INFORMATION

Use the databases listed below to search for business articles and other types of business information. Many articles may be found full-text, while others may only be indexed. If you are unable to locate the full text of an article, check Maag Journal Finder to view print & electronic holdings for the journal. If MJF does not lead you to the full text, use Request Forms to order the article electronically. InterLibrary Loan can locate most articles and will email you with a PDF attachment. This process takes approximately one week.

Click on the database titles below. When off campus, you will be required to authenticate with your last name and YSU ID# (“Y” number found on your YSU ID).

For complete list of available databases, see A-Z Research Databases.


Business Source Complete IconBUSINESS SOURCE COMPLETE
 Scholarly business database providing full text journals in all disciplines of business. Additional content includes financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses and more.


Business Collection IconBUSINESS COLLECTION
Provides full-text coverage of all business disciplines including accounting, economics, finance, marketing, management and strategy, as well as business theory and practice. Users will understand the activities of companies and industries worldwide through nearly 4,000 leading business and trade publications, updated daily. Complementing these titles is a selection of international, U.S., and regional news publications.


Business Insights: Global ButtonBUSINESS INSIGHTS: GLOBAL
Provides students and researchers with the broad yet detailed coverage of international business. Gale Business Insights: Convenient and comprehensive way to access timely case studies, full-text articles, and robust data sets coupled with authoritative references and tools for analysis. This unique resource empowers users to not only research topics but also to interpret their research.


Mergent Online LogoMERGENT ONLINE
U.S. and international company information, including financial reports, company news and securities data.

>>Report Search tab → Industry Reports → Select Industry and Region → Search


Nexis Uni ButtonNEXIS UNI (formerly LexisNexis Academic)
Provides access to news, business, legal, medical, and reference information from nearly 7,000 sources, most in full text. Covers newspapers, magazines, wire services, federal & state court opinions, federal & state statutes, federal regulations, and SEC filings. News information is updated daily and wire services several times daily.


Reference USA IconREFERENCE USA: U.S. BUSINESSES
U.S. Businesses; U.S. New Businesses; U.S. Standard White Pages; Canadian Businesses; U.S. Healthcare. U.S. Businesses Search: Company Name; Executives; Business Type; Geography; Phone; Business Size; Ownership; Financial Data; Special Selects.
>>Click on U.S. Businesses: Search → Create a Custom Search: Select Company Name under “Name” section and Ticker Symbol under “Special Selects” → Click on Create Search → Enter Company Name and Ticker Symbol in search boxes and click on Search Now → Click on company name to access company profile.


Sage Stats LogoSAGE STATS
Data download and visualization tool hosting social science data about U.S. states, counties, cities, and metropolitan statistical areas from more than 150 different government and non-government sources. Spans topics like employment, crime, religion, and education. The data series are standardized allowing you to easily find, compare, visualize, and export.


Standard & Poor's NetAdvantage IconSTANDARD & POOR’S NETADVANTAGE
Business and investment information with access to S&P research products, such as Industry Surveys, Stock Reports, Corporation Records, The Register of Corporations, Directors and Executives.
>>S&P Industry Surveys: Industry Surveys for a variety of industries. Features include: Current Environment, Industry Profile, How Industry Operates, Key Industry Ratios and Statistics...

>>Industries tab → Choose HTML or PDF for applicable industry.
>>Check Archived Surveys dropdown menu for prior year surveys.

Other Business Article Databases

Business Abstracts with Full Text IconBUSINESS ABSTRACTS WITH FULL TEXT
Business magazines and scholarly journals. Full text articles from more than 510 key publications dating back to 1995 and access to product evaluations, interviews, biographical sketches, corporate profiles, obituaries, surveys, statistical rankings, book reviews and reports from associations, societies, trade shows, conferences and more.


Business Economics & Theory Collection ButtonBUSINESS ECONOMICS & THEORY
Offers instant access to full-text academic journals and magazines--with a strong emphasis on titles covered in the EconLit bibliographic index. It includes more than 1,800 titles. Content is useful for starting a business, marketing a product, developing policy, analyzing trends, constructing economic models, investing for the future, researching rates, and more.


Entrepreneurial Studies Source Icon<ENTREPRENEURIAL STUDIES SOURCE
Topics relevant to entrepreneurship and small business. Full text for more than 125 key periodicals, 135 reference books, case studies, thousands of company profiles and over 600 videos with transcripts and related articles from the Harvard Faculty Series and Vator.TV. Subjects covered include business planning, communications, innovations, management, marketing, organizational behavior, product development, raising capital, risk taking, and more.


Academic Search Complete IconACADEMIC SEARCH COMPLETE
 Comprehensive scholarly, multi-disciplinary full-text database, with more than 5,300 full-text periodicals, including 4,400 peer-reviewed journals. Also offers indexing and abstracts for more than 9,300 journals and a total of 10,900 publications including monographs, reports, conference proceedings, etc.


Communication & Mass Media Complete IconCOMMUNICATION & MASS MEDIA COMPLETE
Cover-to-cover indexing & abstracts for over 300 journals and selected coverage of over 100 more. Includes full text for nearly 200 journals. Many major journals have indexing, abstracts, PDFs and searchable citations from their first issues to the present (dating as far back as 1915). CMMC contains a sophisticated controlled vocabulary and comprehensive reference browsing.


EconLit IconECONLIT
EconLit, the American Economic Association’s database, is the world’s foremost source of references to economic literature. Contains more than 785,000 records from 1969-present and covers virtually every area related to economics.


Electronic Journal Center IconELECTRONIC JOURNAL CENTER
Includes the full text of more than 7000 online research journals covering many subject areas. Most electronic indexes available to the Ohio academic community link from article citations to the full text in the EJC.


JSTOR IconJSTOR (Journal Storage)
High-resolution, scanned images of journal issues and pages as they were originally designed, printed, and illustrated. The journals archived in JSTOR span many disciplines.
JSTOR is not a current issues database. Due to the archival mission, there may be a gap (1-5 years) between the most recent journal issue and back issues available.


MasterFILE Premier IconMASTERFILE PREMIER (Popular Magazines)
Full text for over 1,900 general reference, business, consumer health, general science, and multi-cultural periodicals. Also offers indexing and abstracts for over 2,510 periodicals. Contains full text for reference & travel books; biographies; primary source documents; an image college of photos, maps, and flags.


Regional Business News IconREGIONAL BUSINESS NEWS (Last 30 Days)
Full text newswires that incorporate news information from all over the world. Covers business, political, economic and other diverse, international news events. Contains only the most recent 30 days of information from each wire source.