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Marketing & Advertising Library Guide: BUSINESS DATABASES

INDUSTRY CODES

In the United States, there are two primary numbering systems used to identify industries. Because several of the databases allow you to search by these codes, locating the relevant code can be very useful when researching an industry.

NAICS LogoNAICS: North American Industrial Classification System
Newer of the two systems and is gradually being established as the standard classification system for industries in the United States, Canada and Mexico. It is revised every five years.

 

Standard Industrial Classification CoverSIC: Standard Industrial Classification
Older of the two systems. SIC numbers are gradually being phased out, but are still used in databases and some print sources. SIC codes have been traditionally used for U.S. industries.

FINDING BUSINESS ARTICLES

Use the databases listed below to search for business articles and other types of business information. Many articles may be found full-text, while others may only be indexed. If you are unable to locate the full text of an article, check Maag Journal Finder to view print & electronic holdings for the journal. If MJF does not lead you to the full text, use Request Forms to order the article electronically. InterLibrary Loan can locate most articles and will email you with a PDF attachment. This process takes approximately one week.

Click on the database titles below. When off campus, you will be required to authenticate with your last name and YSU ID# (“Y” number found on your YSU ID).

For complete list of available databases, see A-Z Research Databases.

BUSINESS ARTICLE DATABASES

Business Source Complete ButtonBUSINESS SOURCE COMPLETE
 Scholarly business database providing full text journals in all disciplines of business. Additional content includes financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses and more.


Business Abstracts with Full Text ButtonBUSINESS ABSTRACTS WITH FULL TEXT
Business magazines and scholarly journals. Full text articles from more than 510 key publications dating back to 1995 and access to product evaluations, interviews, biographical sketches, corporate profiles, obituaries, surveys, statistical rankings, book reviews and reports from associations, societies, trade shows, conferences and more.


Business Collection ButtonBUSINESS COLLECTION (GALE)
Provides full-text coverage of all business disciplines including accounting, economics, finance, marketing, management and strategy, as well as business theory and practice. Users will understand the activities of companies and industries worldwide through nearly 4,000 leading business and trade publications, updated daily. Complementing these titles is a selection of international, U.S., and regional news publications.


Business Economics & Theory Collection ButtonBUSINESS ECONOMICS & THEORY (GALE)
Offers instant access to full-text academic journals and magazines--with a strong emphasis on titles covered in the EconLit bibliographic index. It includes more than 1,800 titles. Content is useful for starting a business, marketing a product, developing policy, analyzing trends, constructing economic models, investing for the future, researching rates, and more.


Business Insights: Global ButtonBUSINESS INSIGHTS: GLOBAL (GALE)
Provides students and researchers with the broad yet detailed coverage of international business. Gale Business Insights: Convenient and comprehensive way to access timely case studies, full-text articles, and robust data sets coupled with authoritative references and tools for analysis. This unique resource empowers users to not only research topics but also to interpret their research.


EconLit ButtonECONLIT
EconLit, the American Economic Association’s database, is the world’s foremost source of references to economic literature. Contains more than 785,000 records from 1969-present and covers virtually every area related to economics.


Entrepreneurial Studies Source ButtonENTREPRENEURIAL STUDIES SOURCE
Topics relevant to entrepreneurship and small business. Full text for more than 125 key periodicals, 135 reference books, case studies, thousands of company profiles and over 600 videos with transcripts and related articles from the Harvard Faculty Series and Vator.TV. Subjects covered include business planning, communications, innovations, management, marketing, organizational behavior, product development, raising capital, risk taking, and more.


Human Resources AbstractsHUMAN RESOURCES ABSTRACTS
Covers essential areas related to human resources, including human resource management, employee assistance, organizational behavior, and other areas of key relevance to the discipline. The index contains more than 112,000 records, which are carefully selected from the most important sources within the discipline, such as: Journal of Human Resources, Personnel Psychology, and Work & Occupations.


Regional Business News ButtonREGIONAL BUSINESS NEWS (Last 30 Days)
Full text newswires that incorporate news information from all over the world. Covers business, political, economic and other diverse, international news events. Contains only the most recent 30 days of information from each wire source.


Risk Management Reference CenterRISK MANAGEMENT REFERENCE CENTER
Supports the ongoing career development needs of risk management professionals. Covers the essentials of risk management, including risk analysis, modeling, insurance, and other risk mitigation techniques. Also includes articles about risk management activities from a wide range of industries, providing powerful insights into best practices across the discipline.


Small Business Collection ButtonSMALL BUSINESS COLLECTION (GALE)
Provides insights, tips, strategies, and success stories. Users find more than 500 subject-appropriate, active, full-text periodicals, including: Beverage Industry, Black Enterprise, Economist, Entrepreneurship: Theory and Practice, HR Magazine, Real Estate Weekly, Restaurant Business, Tea & Coffee Trade Journal, and more.

BUSINESS INFORMATION DATABASES (Company Profiles, Industry Reports, Statistics, etc.)

Business Source Complete ButtonBUSINESS SOURCE COMPLETE
 Scholarly business database providing full text journals in all disciplines of business. Additional content includes financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses and more.


Business Insights: Global ButtonBUSINESS INSIGHTS: GLOBAL
Provides students and researchers with the broad yet detailed coverage of international business. Gale Business Insights: Convenient and comprehensive way to access timely case studies, full-text articles, and robust data sets coupled with authoritative references and tools for analysis. This unique resource empowers users to not only research topics but also to interpret their research.


HISTORICAL STATISTICS OF THE UNITED STATES
Standard source for the quantitative facts of American history. Provides data on social, behavioral, humanistic, and natural sciences including history, economics, government, finance, sociology, demography, education, law, natural resources, climate, religion, international migration, and trade. Permits users to graph individual tables and create customized tables and spreadsheets.


IMF eLibrary DataINTERNATIONAL MONETARY FUND eLIBRARY DATA
FREE ACCOUNT REGISTRATION REQUIRED
International Financial Statistics: All aspects of international & domestic finance with history to 1948; Direction of Trade: Value of exports & imports between countries and their trading partners with history to 1980; Balance of Payments: International economic transactions data & International Investment Position with history to 1960; Government Finance Statistics: Budgetary & extra-budgetary financial operations data of governments with history to 1990. Also Available: Coordinated Direct Investment Survey; Coordinated Portfolio Investment Survey; Financial Access Survey; Financial Soundness Indicators; International Reserves Template.


NBER Working Papers ButtonNBER WORKING PAPERS
Full subscription to National Bureau of Economic Research working papers.


Nexis Uni ButtonNEXIS UNI (formerly LexisNexis Academic)
More than 15,000 news, legal and business sources. Helps students find credible sources including: Print & online journals, television & radio broadcasts, newswires & blogs; Local, regional, national & international newspapers; Extensive legal sources for federal and state cases and statutes, including U.S. Supreme Court decisions since 1790; Unparalleled business information on more than 80 million U.S. & international companies and more than 75 million executives.


Mergent Online LogoMERGENT ONLINE
U.S. and international company information, including financial reports, company news and securities data.


Reference USA ButtonREFERENCE USA: U.S. BUSINESSES
U.S. Businesses; U.S. New Businesses; U.S. Standard White Pages; Canadian Businesses; U.S. Healthcare. U.S. Businesses Search: Company Name; Executives; Business Type; Geography; Phone; Business Size; Ownership; Financial Data; Special Selects.
>>Click on U.S. Businesses: Search → Create a Custom Search: Select Company Name under “Name” section and Ticker Symbol under “Special Selects” → Click on Create Search → Enter Company Name and Ticker Symbol in search boxes and click on Search Now → Click on company name to access company profile.


RIA Checkpoint ButtonRIA CHECKPOINT
Comprehensive tax and accounting research database covering tax and accounting laws and news on the international, federal, state and local levels. Provides access to a variety of primary sources, analysis, journals, news, cases, and rulings.


Sage Stats LogoSAGE STATS
Data download and visualization tool hosting social science data about U.S. states, counties, cities, and metropolitan statistical areas from more than 150 different government and non-government sources. Spans topics like employment, crime, religion, and education. The data series are standardized allowing you to easily find, compare, visualize, and export.


S&P NetAdvantage ButtonSTANDARD & POOR’S NETADVANTAGE
Business and investment information with access to S&P research products, such as Industry Surveys, Stock Reports, Corporation Records, The Register of Corporations, Directors and Executives.


Value Line Research Center ButtonVALUE LINE RESEARCH CENTER
In-depth financial information plus objective research, insightful commentary, proven price projections, and advanced analytical tools.