Skip to main content

Marketing & Advertising Library Guide: Databases

INDUSTRY CODES

In the United States, there are two primary numbering systems used to identify industries. Because several of the databases allow you to search by these codes, locating the relevant code can be very useful when researching an industry.

NAICS LogoNAICS: North American Industrial Classification System
Newer of the two systems and is gradually being established as the standard classification system for industries in the United States, Canada and Mexico. It is revised every five years.

 

Standard Industrial Classification CoverSIC: Standard Industrial Classification
Older of the two systems. SIC numbers are gradually being phased out, but are still used in databases and some print sources. SIC codes have been traditionally used for U.S. industries.

Business Databases: Finding Articles & Business Information

OhioLINK Research Databases    Business Research Databases
YSU Research Databases    Maag Journal Finder
Electronic Journal Center    Online Request Forms

The full list of research databases may be accessed from the Maag Library Home Page. Select OhioLINK Databases to access databases purchased through the OhioLINK consortium. Select YSU Databases & Resources for those purchased individually by YSU.

Business Research Databases Handout*

Use the databases listed below to search for business articles and other types of business information. Many articles may be found full-text, while others may only be indexed or found in print journals on the sixth floor of the library. If you are unable to locate the full text of an article, check Maag Journal Finder to view print & electronic holdings for the journal. If MJF does not lead you to the full text, use the Online Article Request Form to order the article electronically. InterLibrary Loan can locate most articles and will email you with a PDF attachment. This process takes approximately one week.

Click on the database titles below if you are on campus. If off campus, use the Off Campus Access links. Authentication to an OhioLINK database requires you to:

• Select your institution (Youngstown State University) then click Submit.
• Enter your last name followed by first name.
• Enter your YSU ID# (“Y” number found on your YSU ID).
• Enter your PASSWORD. **YSU ID# unless changed in Your Library Record**
• Click on Submit

• YSU databases require the same information as above
   (you do not have to select an institution).


Business Source CompleteBUSINESS SOURCE COMPLETE / OFF CAMPUS ACCESS
 Scholarly business database providing full text journals in all disciplines of business. Additional content includes financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses and more.


Academic Search CompleteACADEMIC SEARCH COMPLETE / OFF CAMPUS ACCESS
 Comprehensive scholarly, multi-disciplinary full-text database, with more than 5,300 full-text periodicals, including 4,400 peer-reviewed journals. Also offers indexing and abstracts for more than 9,300 journals and a total of 10,900 publications including monographs, reports, conference proceedings, etc.


Communication & Mass Media CompleteCOMMUNICATION & MASS MEDIA COMPLETE
OFF CAMPUS ACCESS

Cover-to-cover indexing and abstracts for over 300 journals, and selected coverage of over 100 more. Includes full text for nearly 200 journals. Many major journals have indexing, abstracts, PDFs and searchable citations from their first issues to the present (dating as far back as 1915). CMMC contains a sophisticated controlled vocabulary and comprehensive reference browsing.


EconLit ECONLIT / OFF CAMPUS ACCESS
EconLit, the American Economic Association’s database, is the world’s foremost source of references to economic literature. Contains more than 785,000 records from 1969-present and covers virtually every area related to economics.


Electronic Journal CenterELECTRONIC JOURNAL CENTER
Includes the full text of more than 7000 online research journals covering many subject areas. Most electronic indexes available to the Ohio academic community link from article citations to the full text in the EJC.


Import GeniusIMPORT GENIUS
Provides YSU students and faculty with the largest data set on the activities of companies involved in international trade. The company collects and organizes hundreds of millions of shipping manifests and customs records from government agencies and private companies around the world. Sign up for a free account using your YSU email.


IMF eLibrary DataINTERNATIONAL MONETARY FUND eLIBRARY DATA
FREE ACCOUNT REGISTRATION REQUIRED
International Financial Statistics: All aspects of international & domestic finance with history to 1948; Direction of Trade: Value of exports & imports between countries and their trading partners with history to 1980; Balance of Payments: International economic transactions data & International Investment Position with history to 1960; Government Finance Statistics: Budgetary & extra-budgetary financial operations data of governments with history to 1990. Also Available: Coordinated Direct Investment Survey; Coordinated Portfolio Investment Survey; Financial Access Survey; Financial Soundness Indicators; International Reserves Template.


JSTORJSTOR (Journal Storage) / OFF CAMPUS ACCESS
High-resolution, scanned images of journal issues and pages as they were originally designed, printed, and illustrated. The journals archived in JSTOR span many disciplines.
JSTOR is not a current issues database.
Due to the archival mission, there may be a gap (1-5 years) between the most recent journal issue and back issues available.


LexisNexis Academic LEXISNEXIS ACADEMIC / OFF CAMPUS ACCESS
LNA KNOWLEDGE CENTER / YOUTUBE VIDEO TUTORIALS

Provides access to news, business, legal, medical, and reference information from nearly 7,000 sources, most in full text. Covers newspapers, magazines, wire services, federal & state court opinions, federal & state statutes, federal regulations, and SEC filings. News information is updated daily and wire services several times daily.


MasterFILE PremierMASTERFILE PREMIER (Popular Magazines) / OFF CAMPUS ACCESS
Full text for over 1,900 general reference, business, consumer health, general science, and multi-cultural periodicals. Also offers indexing and abstracts for over 2,510 periodicals. Contains full text for reference & travel books; biographies; primary source documents; an image college of photos, maps, and flags.


Mergent OnlineMERGENT ONLINE / OFF CAMPUS ACCESS
U.S. and international company information, including financial reports, company news and securities data.


NBER Working Papers NBER WORKING PAPERS / OFF CAMPUS ACCESS
Full subscription to all National Bureau of Economic Research working papers.


Newspaper SourceNEWSPAPER SOURCE / OFF CAMPUS ACCESS
Full text for 185 national (U.S.) and international newspapers, including Christian Science Monitor, USA Today, The Washington Post, The Washington Times, The Times (London), Toronto Star, etc. Contains selective full text for 392 regional (U.S.) newspapers. Full-text television & radio news transcripts are provided from CBS News, CNN, CNN International, FOX News, NPR, etc.


Reference USAREFERENCE USA: U.S. BUSINESSES / OFF CAMPUS ACCESS
REF USA TOUR
U.S. Businesses; U.S. New Businesses; U.S. Standard White Pages; Canadian Businesses; U.S. Healthcare. U.S. Businesses Search: Company Name; Executives; Business Type (includes industry code); Geography; Phone; Business Size; Ownership; Financial Data; Special Selects.
>>Click on U.S. Businesses: Search → Create a Custom Search: Select Company Name under “Name” section and Ticker Symbol under “Special Selects” → Click on Create Search → Enter Company Name and Ticker Symbol in search boxes and click on Search Now → Click on company name to access company profile.


Regional Business NewsREGIONAL BUSINESS NEWS / OFF CAMPUS ACCESS
Full text newswires that incorporate news information from all over the world. Covers business, political, economic and other diverse, international news events. Contains only the most recent 30 days of information from each wire source.


ISI Web of ScienceSOCIAL SCIENCES CITATION INDEX / OFF CAMPUS ACCESS
ISI Web of Science.
Access to current and retrospective bibliographic information, author abstracts, and cited references found in over 1,700 of the world's leading scholarly social sciences journals covering more than 50 disciplines, plus individually selected, relevant items from approximately 3,300 of the world's leading science and technology journals.


Standard & Poor's NetAdvantageSTANDARD & POOR’S NETADVANTAGE / OFF CAMPUS ACCESS
Business and investment information with access to S&P research products, such as Industry Surveys, Stock Reports, Corporation Records, The Register of Corporations, Directors and Executives.


TOPICSearchTOPICSEARCH / OFF CAMPUS ACCESS
Current events database exploring social, political and economic issues, scientific discoveries and other popular topics. Contains full text articles from magazines, newspapers, pamphlets, biographies, book reviews, public opinion polls, EBSCO’s Current Issues database, and government information.


Value Line Research CenterVALUE LINE / OFF CAMPUS ACCESS
In-depth financial information plus objective research, insightful commentary, proven price projections, and advanced analytical tools.


*Requires Acrobat Adobe Reader